# Brickell Digital scales Lead-Gen using Agents

## Interviewee
**Luke Didriksen**  
**Company**: Brickell Digital  
**Industry**: Design & Development / AI Consulting  
**Sector**: SMB  
**Application**: Lead Collection, Lead Scoring, Sales Process Automation

## Brickell Digital scales Lead-Gen using Agents

### Efficiency Gains

**Luke Didriksen (Brickell Digital)** - YouTube  
[Watch on YouTube](https://www.youtube.com/watch?v=LGx38T_q56Y)  
CrewAI has successfully increased the amount of qualified leads by over 80%.

### Challenge

Brickell Digital relied almost entirely on referrals, leaving its small sales team without a repeatable method to discover and qualify new business. Manual prospecting could not scale with the company’s growth ambitions.  
CrewAI offered a lightweight, flexible agent framework that plugged into Brickell’s unique data flows and automated prospect research without adding staff.

Using CrewAI, Brickell Digital built an autonomous agent that scrapes fundraising databases and VC networks, scores prospects against an ideal customer profile, and generates design‑audit insights plus competitive analyses for sales calls.  
The agent lifted qualified‑lead volume by 80%, improved close rates through richer call preparation, and freed the lean sales team to focus on high‑value conversations—supporting overall growth from three to fourteen employees.

### Explore the Platform

Join innovators redefining how teams build with AI. Accelerate development by orchestrating Multi-Agent workflows — build, deploy, and scale AI-powered tools 10x faster than traditional methods.

### Case Studies
- [IBM](/content/case-studies/ibm-automates-federal-eligibility-with-agents/index.html)
- [AWS](/content/case-studies/aws-powers-bedrock-agents-with-crewai/index.html)
- [Gelato](/content/case-studies/gelato-accelerates-fulfillment-via-agentic-integration/index.html)

### Ready to get started?

**CrewAI AMP Cloud**  
Manage the full AI agent lifecycle — build, test, deploy, and scale — with a visual editor and ready-to-use tools.

**CrewAI AMP Factory**  
All the power of AMP Cloud, deployed securely on your own infrastructure — on-prem or private VPCs in AWS, Azure, or GCP.

**CrewAI OSS**  
An open-source orchestration framework with high-level abstractions and low-level APIs for building complex, agent-driven workflows.

[Read the docs](https://docs.crewai.com/) | [View on GitHub](https://github.com/crewaiinc/crewai) | [Join the forum](https://community.crewai.com/)